What does this mean? I am hoping to use the results from this experiment to increase the traffic of small, local businesses. It will show what marketing areas a business should focus more on. If print results is outstanding than it will show businesses that they need to invest in more print media or think about getting involved with print. If social media happen to produce great results than businesses would have to think about starting that Facebook or Twitter page. If SEO results come out on top than all a business have to do is set up their website with SEO.
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